Practice Management and Marketing
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The ethics of online marketing
As Internet marketing has grown more sophisticated, it is getting less clear exactly how the ethical rules governing lawyer marketing should apply.
A few states, most notably Florida and New York, specific rules for “computer-accessed communications” and separately address issues of websites and e-mail.
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May 5, 2008
Young lawyer makes his mark representing same-sex couples
In his first year out of law school, Jon McLaughlin, 28-year-old associate in a six-lawyer firm, has carved out a niche for himself representing gay and lesbian clients in discrimination case.
Married with a daughter, McLaughlin stumbled into the niche after assiting a gay friend who was having trouble obtaining medical leave from work to finalize an adoption.
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May 5, 2008
Solo offices are a virtual reality
In an attempt to cut costs while retaining respectability, more and more lawyers are creating virtual offices by renting space on an as-needed basis to meet with clients, conduct depositions and hold settlement negotiations.
Regus (www.regus.com) provides lawyers with satellite offices for an average price of $250 per month.
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April 21, 2008
Like a good neighbor, cyber insurance is here
Just a few years ago, cyber insurance was the new kid on the block, a novel and exciting form of coverage for the expanding frontier of the Internet. But today, any business or company with a web presence – including law firms – should consider purchasing coverage for a variety of problems that might affect their websites.
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April 21, 2008
The firm that plays together stays together
Each year for the past 21 years, the partners at Ken Turek's firm have vacationed together with their families, often going to exotic parts of the world, partly for the pure fun of it and partly as a way to develop a deeper relationship as business partners.
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March 24, 2008
Author advises on how firms can retain female associates
Attorney and author Lauren Stiller Rikleen describes how firms can improve their retention of female associates by working together to resolve the conflicts between their professional and home lives.
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March 24, 2008
Small firms fight back
The arrival of large, national firms often triggers panic in the ranks of small and mid-sized law firms. But there are ways to compete.
- Related story: Boutiques form a chain to compete